• Understands current trends, opportunities, competition and buyers vision by category of business.
• Use knowledge to properly categorize merchandise and market product online.
• Supervises the digital marketing / E- commerce team to provide strong vision as well as strong objective and social campaigns.  
• Works with analytics tools to measure the effectiveness of marketing campaigns to evaluate and improve the future performance.
• Identifies unique and emerging new product and categories, based on statistical analysis like competitive background and customer feedback etc.
• Executes on-going competitive analysis as well as recommended strategies to improve our value to the customer.
• Ensure the accuracy and timeliness of all product posting in website as well as social and marketing campaigns and other customer interaction.
• Uses Leadership skills to develop strong relationships, drive strategies and remove barriers to driving business growth
• Develops promotional plans to build brand awareness, create differentiation in the market to retain and acquire customers.
• Maintain expertise of the e-commerce landscape and online competitors, identifying category trends and online growth opportunities
• Determines marketing strategy changes by reviewing operating and financial statements and departmental sales records.
• Formulates pricing policies by reviewing merchandising activities; determining additional needed sales promotion; authorizing clearance sales; studying trends.
• Develop business strategies to ensuring high levels of customer satisfaction through excellent services.

Job Specification:

• Knowledge of spreadsheet software and word processing software. This includes Microsoft programs such as Access, Excel, Word, PowerPoint and Outlook.
• Strong organizational and time-management skills
• Strong leadership, critical thinking, and problem solving skills
• Proficient with MS Office and MS Excel.
• Familiarity with the internet and internet browsers including Internet Explorer, Mozilla Firefox, Safari.
• Ability document procedures that are easily understood by others.
• Ability to work with minimal supervision.
• Candidate preferred with a strong communication skills are a must.
• Ability to generate expense and other financial reports in excel.
• Fluent in Written and Spoken English and Nepali.
• Ability to work in a team.

Other skills and qualifications

• Customer Focus, Tracking Budget Expenses, Pricing, Vendor Relationships, Market Knowledge, Staffing Result Driven, Strategic Planning, Management Proficiency Clients Relationships, communication skills