Alaya

Multinational Companies

Social Media Content Specialist

Views: 179|Published on: Jan 16, 2026

Marketing / Advertising / Customer Service

+3 more

Mid Level

Full Time

Vacancy: 1

Bagdole, Lalitpur|

Experience: More than 2 years|

Not Disclosed

Job Description

Roles and responsibilities of this job

Create with purpose. Publish with intent. See the impact.

Why this role matters

Social media is one of the most visible ways people experience our brand. From the way we show up online to the stories we tell about our work and our people, content plays a key role in how trust is built.

We’re looking for a Social Media Content Specialist who can turn plans, ideas, and everyday moments into content that feels real, relevant, and engaging. This role focuses on executing social media content for Home Loan Experts, while also supporting people and culture storytelling as part of the wider brand narrative.

If you enjoy creating content, understand how social platforms work, and like collaborating with different teams, this role will feel like a natural fit.

What you’ll be responsible for

Bringing social content to life

Review, understand and execute social media strategy, content plan, and campaign objectives across relevant platforms.
Create short-form video and visual content that is engaging, platform-appropriate, and aligned with business goals.
Maintain consistent posting cadence and content quality.
Translate briefs and campaign themes into compelling social content with minimal supervision.
Monitor content performance and audience response, and apply learnings to improve execution.

Creating stories that connect

Capture, edit, and produce platform-native content using mobile-first or lightweight production tools.
Appear on camera where appropriate and support others during filming.
Apply strong storytelling judgment to hooks, pacing, captions, and visuals.
Adapt and repurpose content across platforms to maximise reach and relevance.

Working closely with others

Collaborate with the Subject Matter Expert to execute content briefs and social calendars.
Work with the Digital Marketing Coordinator to ensure content aligns with brand and quality standards.
Partner with designers and the wider marketing team to support campaigns and priority initiatives.
Share ideas, execution insights, and platform learnings during planning discussions.

Employer branding & culture content

Contribute to employer branding and people-focused storytelling as part of the broader content mix.
Collaborate with People & Culture and Communications teams when contributing to internal or culture-related content.

Job Specification

Required qualifications for this job

Required Education Level:Under Graduate (Bachelor)

Required Experience:More than 2 years

Other Specification

This role is a good fit, if you:

Have 2 or more years of hands-on experience creating and growing social media content for brands or platforms.
Bachelor’s degree in Marketing, Communications, Business, Media, or a related field preferred; equivalent practical experience will be considered.
Understand how different social platforms work and why content performs.
Are comfortable filming, editing, and publishing short-form video content.
Can work independently within an existing plan while contributing ideas and improvements.
Are comfortable appearing on camera or supporting others on camera when required.
Enjoy collaborating with designers, marketers, and cross-functional teams.
A portfolio is required. We’re most interested in seeing work you’ve personally created and your role in it.

Nice to have

Experience creating content for service-based or lead-generation-focused businesses.
Exposure to employer branding, culture, or people-focused content.
Basic understanding of social media analytics and performance metrics.

Values Fit

At Alaya, how we work matters as much as what we do.

Passion: Curious, committed, and driven to create high-quality social media content that connects with audiences and supports business goals.
Care: Thoughtful and people-conscious, with a strong sense of responsibility in how stories, individuals, and teams are represented through content.
Oneness: Collaborative and inclusive, working respectfully across teams and valuing shared outcomes over individual recognition.

Why join Alaya

Work on content that is visible, meaningful, and impactful.
Be part of a collaborative marketing team that values ideas and execution.
Grow your skills in social content, storytelling, and brand building.
Contribute to how our brand and culture are experienced, both externally and internally
Besides the benefits mandated by Labor Law, we also offer:
- Five working days (Mon-Fri)
- Attractive Salary Package
- Exclusive leaves and bonuses
- Flexible working hours
- Festival, profit, and book reading bonus
- Team building activities and social events
- Accident and medical insurance coverage
- International working environment exposure
- Continuous learning and development opportunities
- Customer Referral - Refer your friends and relatives in Australia to use our services and we’ll reward you!

Disclaimer: By submitting your job application, you are consenting to the retention of your personal data in our database for recruitment purposes. Your data will be held securely and will only be accessible to authorized personnel.

What's the next step?

If your work shows strong storytelling, platform awareness, and hands-on execution, we’d love hear from you.

Skills Required

Required skills for this job

Branding

Editing

Social Media Marketing

Creativity Skills

Content Creation

Salary

Offered financial and non-financial compensation for this job

Offered Salary:Not Disclosed

Applying Procedure

Click on Login to Apply to get the email address / external link to apply.

Note: You need to be a registered jobseeker to view the applying email address / external link.

Apply Before: Jan 31, 2026

About the organization

Alaya

Multinational Companies

Jawalakhel, Patan, Central Development Region, Nepal

Who We Are:

Alaya is a place where dreams take shape and grow. Originally founded as Home Loan Experts in 2007, the company expanded its reach by establishing HLE Nepal in 2012, which later rebranded to Alaya. This transformation signifies Alaya's unwavering commitment to supporting not only its customers and clients but also its community and colleagues. Alaya goes beyond being a mortgage industry leader, offering a boundless place of limitless potential where individuals can dedicate their hearts, flourish, and shine. Alaya redefines the power of place, becoming “Your Place” to dedicate your heart, to flourish, and to shine.
Alaya and Home Loan Experts offer more than mortgage expertise; it's a place where you can thrive. Here, we value Passion, Care, and Oneness—caring deeply for our team and embracing unity. Together, the Alaya team works as one family, united in their mission to help people realise their dreams.

To know more about us and careers, please visit Alaya and to know more about our mortgage business, please visit Home Loan Experts.

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