Digital Marketing Executive

Kathmandu

Key Skills: Communication Analytical Content Writing

This job is expired 3 years, 7 months ago

Education Level	:	Under Graduate (Bachelor)
Experience Required	:	More than or equal to 1 year
Professional Skill Required	:	Communication Analytical Content Writing

Media studies/ digital marketing studies background preferred
In-depth knowledge and understanding of Social Media platforms, their respective participants (Facebook, Instagram, Tiktok, Twitter, Google+Local, YouTube, etc.) and how each platform can be deployed in different scenarios.
Experience in planning and executing of creative and out of the box digital media campaigns
Experience with online monitoring and measurement platforms including but not limited to Omniture, Facebook Insights, YouTube Insights, Google Analytics, HootSuite, TweetDeck, and Social Mention.
Proficiency in MS Excel, PowerPoint, and Word.
Social Media Optimization. Good in SMO Strategy Planning and Marketing Experience in Google Advertising with google Ads certification will be a plus.
Understanding of how to bring the right set of parameters to bring the desired cost per click rate.
Maintains a working knowledge of principles of SEO including keyword research.

Work with all company brands to explore and identify ways to integrate social media into business strategies and marketing campaigns
Develop and maintain a creative and comprehensive social media strategy that defines how social media marketing techniques will be applied to increase visibility and traffic
Manage Social Media marketing campaigns and day-to-day activities

Curate relevant content to reach the company s ideal customers
Conduct online advocacy and open stream for cross-promotions
Develop and expand community and/or blogger outreach efforts
Design, create and manage promotions and Social ad campaigns
Monitor and evaluate social media results on a daily basis in coordination with the company goals and benchmarks

Compile reports showing results (ROI).Analyse campaigns and translate anecdotal or qualitative data into recommendations and plans for revising the Social Media campaigns in an effort to maximize results
Monitor trends in Social Media tools, applications, channels, design and strategy.
Assist in the management of Display network placement lists on AdWords and through other contextual advertising platforms.
Assist in the maintenance and monitoring of keyword bids, account daily and monthly budget caps, impression share, quality score and other important account metrics for all Google properties.
Identifying optimum landing page, and campaign mapping
Excellent analytical, organizational, project management and time management skills
Extremely strong communication and presentation skills
Ability to gauge and correct the campaign early on

This job has expired.

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