About the job

Hours: Few hours daily (flexible schedule)

Job Description:

We are seeking a knowledgeable and proactive SEO Specialist to join our team on a part-time basis. The ideal candidate will have a strong background in both local and global SEO strategies, including keyword research, Google Business Profile (GBP) setup, competitor analysis, on-page SEO, and off-page SEO. This role requires someone who can plan and execute SEO strategies effectively and provide daily updates on their progress.

Responsibilities:

• Conduct thorough keyword research to guide content creators and marketing strategies.
• Set up and optimize Google Business Profiles for local SEO.
• Perform competitor analysis to identify strengths, weaknesses, and opportunities.
• Implement on-page SEO best practices, including meta tags, headers, URL structures, and internal linking.
• Develop and execute off-page SEO strategies, including link-building and social media integration.
• Monitor, analyze, and report on SEO performance using tools like Google Analytics, Google Search Console, SEMrush.
• Provide daily updates on tasks completed, progress, and upcoming plans.
• Stay updated with the latest SEO trends, algorithm changes, and best practices.

Requirements:

• Proven experience in both local and global SEO.
• Strong understanding of SEO concepts and techniques.
• Proficiency in SEO tools (e.g., Google Analytics, Google Search Console, SEMrush, Ahrefs).
• Excellent keyword research skills.
• Experience with Google Business Profile setup and optimization.
• Ability to conduct comprehensive competitor analysis.
• Knowledge of on-page and off-page SEO strategies.
• Strong communication skills and ability to provide clear, concise updates.
• Self-motivated with the ability to work independently and manage time effectively.

Preferred Qualifications:

SEO certifications (e.g., Google Analytics Certification, SEMrush Academy).

Experience with SEO for different industries.

Familiarity with content management systems (CMS) like WordPress.