WorldLink Communications

Regional Marketing Officer

WorldLink Communications

Regional Marketing Officer

WorldLink is the largest broadband service provider in Nepal employing over 5,000 people and connecting over 750,000 households over its own nation-wide, state-of-the-art optical fiber network. Today, over 3.4 million netizens use WorldLink to access the Internet, representing around one-third of all active Internet users in the country. Around 1.75 million TV viewers use WorldLink’s IPTV services to watch live TV and video-on-demand entertainment. Established in 1995, WorldLink is a rare success story of patience, perseverance and persistence in Nepal. As a result, WorldLink has attracted the largest foreign private equity investment in Nepal, with investments from BII and Dolma Fund.

WorldLink is the largest broadband service provider in Nepal employing over 5,000 people and connecting over 750,000 households over its own nation-wide, state-of-the-art optical fiber network. Today, over 3.4 million netizens use WorldLink to access the Internet, representing around one-third of all active Internet users in the country. Around 1.75 million TV viewers use WorldLink’s IPTV services to watch live TV and video-on-demand entertainment. …

Regional Marketing Officer

Views: 1153 | This job is expired 9 months, 1 week ago

Basic Job Information

Job Category : Marketing / Advertising / Customer Service > Direct marketing, Market research, Marketing Strategy
Job Level : Senior Level
No. of Vacancy/s : [ 5 ]
Employment Type : Full Time
Job Location : Itahari, Jawalakhel, Pokhara, Butwal, Kohalpur
Offered Salary : Negotiable
Apply Before(Deadline) : Aug. 13, 2023 23:55 (9 months, 1 week ago)

Job Specification

Education Level : Under Graduate (Bachelor)
Experience Required : More than 4 years
Professional Skill Required : Interpersonal Skills Marketing Customer Relationship Management Communication Direct Marketing
Other Specification
  • Bachelor's degree in marketing, business administration, or related field ( Relevate master's degree in Marketing will be an advantage)
  • Marketing knowledge (ATL, BTL and Digital)
  • Good interpersonal communication skills
  • Insight on local consumer behavior and consumer media exposure of the region they represent
  • Strong understanding of regional market dynamics, consumer behavior, and cultural nuances
  • Experience in planning and executing multi-channel marketing campaigns

Job Description

  • Conduct market research to identify customer needs, preferences, and market trends in the region/ branches
  • Analyze competitor activities and identify opportunities for marketing competitiveness
  • Develop a comprehensive regional marketing Plan aligned with overall business goals
  • Determine target audience segments and tailor marketing campaigns accordingly
  • Plan, execute, and monitor integrated marketing campaigns across multiple channels, including print, events
  • Create and implement branding strategies to improve the company's brand image and market positioning
  • Plan and execute regional promotional activities to increase customer acquisition, engagement, and retention
  • Plan and participate in local events, trade fairs, and exhibits in order to market the products and services of the business
  • Conduct data and metric analysis to identify areas for improvement and provide data-driven recommendations
  • Conduct market research in the designated region to discover market trends, customer requirements, and the level of competition
  • Collaborate with the HO Marketing to adapt marketing campaigns to regional needs
  • Collaborative mindset with the ability to work effectively in cross-functional teams
  • Flexibility to travel within the region as required

This job has expired.

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