Chirayu National Hospital and Medical Institute (CNHMI), strategically located at Maharajgunj, Kathmandu, is a private hospital providing ethical and personalized care within an infrastructure on par with the best facility in the country. CNHMI commenced its operation in December 2013, offering both out-patient services and in-patient services.

CNHMI provides best practice general and specialist medical services with high quality and affordable medical care by leveraging the skills of highly trained Nepalese consultants with access to state of the art equipment and technology.

Our multidisciplinary services offer extensive and state-of-the-art medical care with a full range of primary and specialty healthcare services that enable cross-specialty consultation, assuring a comprehensive treatment for each patient.

CNHMI is owned by corporate investors together with a number of consultant doctors practicing at the hospital.

CNHMI provides best practice general and specialist medical services with high quality and affordable medical care …

Marketing Officer

Views: 235 | Apply Before: 1 week, 6 days from now

Basic Job Information

Job Category	:	Marketing / Advertising / Customer Service > Branding, Marketing Strategy
Job Level	:	Mid Level
No. of Vacancy/s	:	[ 1 ]
Employment Type	:	Full Time
Job Location	:	Basundhara, Kathmandu
Offered Salary	:	NRs. 50,000 Monthly
Apply Before(Deadline)	:	Jul. 16, 2025 23:55 (1 week, 6 days from now)

Job Specification

Education Level	:	Under Graduate (Bachelor)
Experience Required	:	More than 3 years
Professional Skill Required	:	Marketing Branding Strategic Planning Reporting Networking Skills

Other Specification

Bachelor’s degree in Marketing, Business Administration, or Public Health. Master’s preferred.
Minimum 3 years of experience in hospital, healthcare, or service industry marketing (offline focus).
Excellent communication, networking, and relationship-building skills.
Confident in organizing and executing on-ground events and field visits.
Target-oriented and able to work independently in a fast-paced healthcare environment.

Salary: NPR 50,000+ per month (plus target-based incentives)

Job Description

1. Strategic Marketing

Design and execute comprehensive offline marketing strategies to promote hospital services and specialties.
Collaborate with leadership to develop monthly marketing goals, targets, and outreach plans.

2. Branding & Communication

Ensure consistent and professional branding across all hospital communications (internal & external).
Draft marketing content such as flyers, brochures, banners, health awareness materials, etc.

3. Outreach & Patient Engagement

Conduct regular field visits to corporate offices, insurance companies, schools, embassies, NGOs/INGOs, and community groups.
Organize physical health camps, OPD tie-ups, free screening events, and school/corporate wellness programs.
Build and maintain referral relationships with private clinics, pharmacies, and medical practitioners.

4. Institutional Networking & B2B Promotion

Actively identify and pitch hospital services to HR/Admin departments of companies and organizations.
Promote annual health packages and tailor institutional offerings for bulk clients or employee coverage plans.
Coordinate with front desk, finance, and medical teams to ensure smooth onboarding of corporate tie-ups.

5. Reporting & Analysis

Prepare weekly performance reports covering outreach conducted, leads generated, and conversion rates.
Collect feedback from outreach events and suggest service improvements based on market needs.

Value Addition to the Hospital

Revenue Growth: Increase patient flow from external partnerships and outreach programs.
Corporate Branding: Position Chirayū Hospital as the preferred healthcare provider for organizations and communities.
Referral Pipeline: Build long-term referral sources from institutions and local stakeholders.
Patient Retention: Improve loyalty through proactive follow-ups and organized wellness engagement.
Community Trust: Strengthen the hospital’s public image through responsible health education and physical presence.