Khalti Digital Wallet
Information / Computer / Technology

Khalti by IME, a product of IME Khalti Ltd., is the largest digital wallet of Nepal. With almost a decade of serving digital financial services, the two wallets (IME Pay & Khalti), each with their own unique identity among Users, have come together as एक.

Khalti by IME, a unified brand merging the legacy of IME Pay and the innovation of Khalti, is an integrated payment solution for Nepal, a one-stop solution for Digital Financial Services, expanding its service from payments to smart saving, investment, credit facility & more.

Marketing Lead

Views: 2452 | This job is expired 3 years, 4 months ago

Basic Job Information

Job Category	:	Marketing / Advertising / Customer Service > Branding, Creative directions, Market research, Marketing communication, Marketing Strategy
Job Level	:	Senior Level
No. of Vacancy/s	:	[ 1 ]
Employment Type	:	Full Time
Job Location	:	Bakhundole, Lalitpur
Offered Salary	:	Negotiable
Apply Before(Deadline)	:	May. 20, 2022 23:55 (3 years, 4 months ago)

Job Specification

Education Level	:	Graduate (Masters)
Experience Required	:	More than 3 years
Professional Skill Required	:	Marketing Management Communication Public Relations Interpersonal Skills

Other Specification

Strong Leadership skills
Excellent Communications skill
Excellent Knowledge about the Fintech ecosystem
Good understanding of IT-enabled services
Must be accountable for targets/development
Right attitude towards work and responsibilities
Microsoft office, business analytics desired
Excellent Critical thinking and analysis skills
Must have a two/four wheeler with a valid license

Job Description

Formulate marketing plan and campaigns and facilitate execution of strategy Undertake competitor analysis
Approach merchants for campaigns and tie-ups
Develop proposals for company products/services as per the requirement
Represent the company in various events. socializing events and other activities and facilitate in promotion and branding of the company, and its products/ services.
Introduce Innovative concepts and campaigns
Responsible for cultivating, maintaining, and developing relationships among business partners. Promote campaigns and events carried out in partnership with others
Maintain good relationships with merchants/vendors/partners
Supervise and guide team members and coordinate activities among the team Be accountable for the KPIs related to the acquisition and onboarding of users
Manage a team of marketing people working on brand initiatives
Take user ownership and provide the vision, mission, goals, and strategies.
Measure and report performance of all marketing campaigns, and assess against goals (ROI and KPIs)
Manage a team of marketing people working on brand initiatives