• Develop, plan, and execute below-the-line marketing campaigns to drive brand awareness and product sales.
• Collaborate with the marketing team to create engaging marketing materials and promotional activities tailored for specific target audiences.

2. In-Store Moderation:

• Conduct regular visits to GT and MT stores to ensure proper stocking, placement, and visibility of our products.
• Build and maintain strong relationships with store managers and staff to facilitate smooth execution of marketing initiatives.

3. Merchandising:

• Implement merchandising strategies to optimize product placement and presentation in-store.
• Monitor and analyze merchandising effectiveness and make necessary adjustments to improve sales performance.

4. Sales Support:

• Provide support to the sales team by identifying opportunities for product placement and promotion within stores.
• Work closely with sales representatives to ensure alignment between marketing activities and sales objectives.

5. Market Research and Analysis:

• Stay updated on industry trends, competitor activities, and consumer preferences to inform marketing strategies.
• Conduct regular market research and analysis to identify new opportunities for growth and innovation.

6. Reporting and Analysis:

• Track and report on the performance of marketing campaigns, including ROI, sales impact, and customer engagement metrics.
• Use data-driven insights to optimize future marketing efforts and improve overall effectiveness.