About the job

Responsibilities: 

• Develop, implement, and manage social media strategies to increase brand visibility and drive engagement.
• Create and curate engaging content for various social media platforms, including text, image, and video content.
• Monitor and analyze social media trends, audience behavior, and competitor activities to identify opportunities for improvement.
• Manage and grow the company's social media presence across platforms such as Facebook, Twitter, Instagram, LinkedIn, and others.
• Collaborate with cross-functional teams, including marketing, design, and sales, to ensure a cohesive and integrated social media strategy.
• Execute social media advertising campaigns, including budget management, targeting, and performance analysis.
• Track and report key social media metrics, using analytics tools to assess the success of campaigns and make data-driven recommendations.
• Identify and engage with influencers and strategic partners to amplify the brand's reach.

Qualifications:

• Bachelor's degree in Marketing, Communications, or a related field.
• Proven experience in social media marketing with a strong portfolio of successful campaigns.
• Familiarity with social media management tools and analytics platforms
• Excellent written and verbal communication skills.
• Ability to work independently and collaboratively in a fast-paced environment.
• Knowledge of current trends and best practices in social media marketing.