DNA Technology Pvt. Ltd

Information / Computer / Technology

Social Media Content Strategist

Views: 1998|Published on: Aug 02, 2022

Marketing / Advertising / Customer Service

Mid Level

Full Time

Vacancy: 2

Setopool|

Experience: More than or equal to 1 year|

Not Disclosed

Job Description

Roles and responsibilities of this job

We are looking for a talented Social media manager to administer our social media accounts. You will be responsible for creating original text and video content, managing posts and responding to followers. You will manage our company image in a cohesive way to achieve our marketing goals.

As a Social media manager, we expect you to be up-to-date with the latest digital technologies and social media trends. You should have excellent communication skills and be able to express our company’s views creatively.

Ultimately, you should be able to handle our social media presence ensuring high levels of web traffic and customer engagement.

Responsibilities:

Develop creative and engaging social media strategies
Manage the day-to-day handling of all social media channels such as LinkedIn, Facebook, Twitter, Pinterest, Instagram, Tiktok and YouTube, adapting content to suit different channels
Oversee, plan and deliver content across different platforms using scheduling tools such as Sprinklr, Hootsuite, Asana and Olapic
Create engaging multimedia content (and/or outsource this effectively) across multiple platforms
Develop, launch and manage new competitions and campaigns that promote your organization and brand
Form key relationships with influencers across the social media platforms
Undertake audience research
Manage and facilitate social media communities by responding to social media posts and developing discussions
Monitor, track, analyze and report on performance on social media platforms using tools such as Google Analytics and Facebook insights
Research and evaluate the latest trends and techniques in order to find new and better ways of measuring social media activity
Analyze competitor activity
Recommend improvements to increase performance
Set targets to increase brand awareness and increase customer engagement
Manage, motivate and coach junior staff such as social media executives or assistants
Manage a budget for social media activities
Educate other staff on the use of social media and promote its use within your company (in-house roles)
Encourage collaboration across teams and departments
Regularly liaise with clients via telephone, email, conference calls or face-to-face (agency roles)

Requirements:

Mid level experience worked at least 1 year as social media content strategist or relevant experience
A solid understanding of the use of a range of social media platforms, particularly in relation to advertising/branding and customers
Strong copywriting and editing skills suitable for each platform, from knowing how to write a successful tweet to using effective storytelling techniques
Knowledge and understanding of algorithms and search engine optimisation
Creative skills for contributing new and innovative ideas
Strong communication and people skills for articulating ideas to colleagues and clients
Leadership qualities to lead and motivate a team
Excellent team working, collaboration and networking skills
Organizational skills, with the capacity to prioritize and work across multiple projects
Project and campaign management skills
The ability to work well under pressure in order to meet deadlines
Skills in data analysis and interpreting statistics
Online community management and customer service skills to strike the balance between publicity and stimulating direct discussion with potential and actual customers
An eye for detail and the ability to work accurately
Motivation and commitment

Job Specification

Required qualifications for this job

Required Education Level:Under Graduate (Bachelor)

Required Experience:More than or equal to 1 year

Skills Required

Required skills for this job

Management

Leadership

Creative Thinking

Interpersonal Skills

Organizational

Salary

Offered financial and non-financial compensation for this job

Offered Salary:Not Disclosed

Applying Procedure

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Apply Before: Aug 08, 2022

About the organization

DNA Technology Pvt. Ltd

Information / Computer / Technology

Setopool

DNA is a data driven digital agency based out of Kathmandu, Nepal . DNA is a partnered venture with Prisma Advertising, which has over 30 years of experience in media & advertising.

From industry-leading digital design and development to maximized social media strategies, our goal is to actualize the client's needs and desires delivering bottom line needs.

Some of our major clients include Jagdamba Cement, British Council, Mangalam Pipes, Morris Garages Nepal, Mazda, Skyworth, Renault, and many other exciting brands.

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