- Plan and administer the media programs
- Lead all media planning and buying aspects of all accounts
- Direct and oversee planning objectives and strategies that coincide with clients marketing direction
- Evaluate the media performance to determine the extent to which planned strategies are met
- Detailed awareness of client business issues,industry trends,consumer trends,promotional resources,market status, and competition
- Design quantitative and qualitative media research project approach
- Manage media grid to ensure the marketing team has up-to- date information on various medias
- Guide and lead to create effective and efficient agency tools and processes for the planning,execution and management of paid media channels
Qualification & Experience:
- MBA with min 2 years of experience in media &research
- Excellent presentation & communication skills
- Familiar with media plans and channels
- Able to deliver sound strategy that aligns directly with clients’ business goals