International Institute of Gastronomy

Education - School & Colleges

Marketing Manager

Views: 50|Published on: Apr 27, 2026|

Marketing / Advertising / Customer Service

Mid Level

Full Time

Vacancy: 1

Basundhara, Kathmandu|

Experience: More than 2 years|

Not Disclosed

Job Description

Roles and responsibilities of this job

The Marketing Manager will be responsible for planning, executing, and optimizing all marketing activities from digital campaigns to on-ground activations with a strong focus on student acquisition and brand building. This role is ideal for someone who enjoys being deeply involved in execution, not just managing teams. This is a high-impact, individual contributor role.

Key Responsibilities

Marketing Strategy & Execution

Plan and execute marketing campaigns aligned with admissions targets
Develop and manage content across social media platforms
Run and optimize paid campaigns (Meta, Instagram, etc.)

Lead Generation & Admissions Support

Drive student inquiries and conversions through digital and offline channels
Work closely with the admissions team to improve lead quality and conversion

Content & Brand Building

Create and oversee content (reels, posts, campaigns, storytelling)
Build a strong, aspirational brand presence for IIG

On-Ground Marketing

Plan and execute school visits, workshops, and outreach activities
Support events, activations, and student engagement initiatives

Performance Tracking

Monitor campaign performance and optimize based on data
Track leads, conversions, and ROI across channels

Job Specification

Required qualifications for this job

Required Education Level:Under Graduate (Bachelor)

Required Experience:More than 2 years

Other Specification

Experience

2–5 years of experience in marketing (education/hospitality preferred)
Strong hands-on experience in digital marketing and content creation
Experience in running paid ads (Meta preferred)

Skills

Content creation and storytelling
Performance marketing basics (ads, targeting, optimization)
Strong communication and execution ability
Ability to work independently and take ownership

What We’re Looking For

Someone who is proactive and execution-driven
Comfortable being both strategic and hands-on
Willing to be actively involved in both execution and field-based marketing initiatives
Has a strong sense of ownership and accountability

Working Hours: 8 AM – 5 PM (1 hour break in between), 6 days a week

Why Join IIG

Opportunity to build and lead marketing from the ground up
Direct exposure to leadership and decision-making
A dynamic environment where ideas can be tested and executed quickly

Skills Required

Required skills for this job

Branding

Digital Marketing

Market Analysis

Content Creation

Storytelling

Salary

Offered financial and non-financial compensation for this job

Offered Salary:Not Disclosed

Applying Procedure

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Apply Before: May 12, 2026

About the organization

International Institute of Gastronomy

Education - School & Colleges

Panipokhari, Kathmandu

The International Institute of Gastronomy (IIG) is a CTEVT-registered vocational institution committed to shaping the next generation of culinary professionals in Nepal. As an approved centre of the Confederation of Tourism & Hospitality, IIG delivers globally recognized culinary and patisserie programs designed to meet international hospitality standards.

At IIG, we go beyond traditional classroom learning, our approach combines intensive hands-on training, real kitchen exposure, and industry-driven curriculum to ensure our students are job-ready from day one. With strong ties to leading hospitality establishments and a growing global network, we actively support our students in building successful careers both within Nepal and internationally.

As we continue to expand and evolve into a centre of excellence for culinary education, we are building a team of passionate, skilled, and forward-thinking professionals. Joining IIG means being part of a dynamic environment where education meets industry, innovation is encouraged, and your expertise directly contributes to shaping future chefs and hospitality leaders.

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