Digital Marketing / SEO Specialist

We are seeking a results-driven Digital Marketing / SEO Specialist to manage the company's digital presence, improve website performance, enhance search engine rankings, and execute effective digital marketing campaigns.

Key Responsibilities:

• Manage and optimize the company website for better user experience and search engine rankings.
• Develop and implement SEO strategies, including keyword research, on-page SEO, off-page SEO, and backlink building.
• Plan, create, and manage digital marketing campaigns across Google, Facebook, Instagram, YouTube, LinkedIn, and other platforms.
• Create and publish engaging content for social media, websites, blogs, and promotional campaigns.
• Monitor, update, and maintain website content, products, banners, and landing pages.
• Manage social media accounts, increase audience engagement, and enhance brand visibility.
• Analyze website traffic, SEO performance, and digital marketing results using Google Analytics, Search Console, and other tools.
• Generate leads and support sales growth through effective digital marketing activities.
• Coordinate photo, video, and graphic content creation for marketing campaigns.
• Prepare regular reports on website performance, SEO rankings, social media growth, and advertising ROI.
• Stay updated with the latest digital marketing trends, SEO techniques, and industry best practices.
• Support the marketing and sales team in achieving the company's branding, lead generation, and revenue objectives.