International Hotel Training School

Digital Marketing Officer

International Hotel Training School

Kathmandu
Key Skills: Javascript Photoshop Multimedia Designing Communication Project Management

Digital Marketing Officer

Basic Job Information

Job Category : IT & Telecommunication > Graphic Designer, Multimedia
Job Level : Mid Level
No. of Vacancy/s : [ 1 ]
Employment Type : Full Time
Job Location : Kathmandu
Offered Salary : NRs. 15,000.00 - 20,000.00 Monthly
Apply Before(Deadline) : Mar. 12, 2020 23:55 (3 weeks, 6 days ago)

Job Specification

Education Level : Bachelor
Experience Required : Less than or equals to 2 years
Professional Skill Required : Javascript Photoshop Multimedia Designing Communication Project Management
Other Specification
  • Excellent skills to analysis, communicate and data-driven thinking
  • 0 to 2 years of working experience in digital marketing related job
  • Demonstrable experience leading and managing SEO/SEM, email, social media and/or display advertising campaigns
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
  • Experience in optimizing landing pages and user funnels
  • Solid knowledge of website and mobile analytics tools (ex: Google Analytics, Flurry).
  • Ability to identify business objectives and make appropriate measurement plan base on business objectives
  • Experience in setting up and optimizing Google Adwords campaigns
  • Working knowledge of HTML, CSS, and JavaScript development and constraints
  • Up-to-date with the latest trends and best practices in digital marketing and measurement
  • Experience with A/B and multivariate experiments will be plus
  • Experience with offline marketing will be plus

Job Description

  • Plan and execute all webs, SEO/SEM, email, social media and display advertising campaigns
  • Design, build and maintain our social media presence
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Brainstorm new and creative growth strategies
  • Plan, execute, and measure experiments and conversion tests
  • Collaborate with internal teams to create landing pages and optimize user experience
  • Utilize strong analytical ability to evaluate customer experience across multiple channels and customer touch points
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

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