Ads Bee Media Pvt. Ltd.

Digital Marketing Manager

Ads Bee Media Pvt. Ltd.

Digital Marketing Manager

Digital Marketing Manager

Basic Job Information

Job Category : Marketing / Advertising / Customer Service > Customer relationship, Direct marketing, Marketing Strategy, Media planning and Buying
Job Level : Mid Level
No. of Vacancy/s : [ 1 ]
Employment Type : Full Time
Job Location : Birgunj, Nepal
Offered Salary : Negotiable
Apply Before(Deadline) : Jan. 20, 2022 23:55 (1 week, 1 day ago)

Job Specification

Education Level : Bachelor
Experience Required : More than or equals to 1 year
Other Specification

  • Bachelor’s or Master’s degree with proven working experience in the digital marketing industry
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns
  • Experience with A/B and multivariate experiments
  • Solid knowledge of website and marketing analytics tools (e.g., Google Analytics, Tag Manager, Ahrefs, SEMRush, Hootsuite, etc.)
  • Working knowledge of ad serving tools with experience in setting up & optimizing PPC campaigns on all major search engines


Job Description

Digital marketing managers are in charge of planning and managing marketing campaigns that promote a company's brand, products, and services. Their duties include planning campaigns, analyzing metrics, and identifying trends.

 

Responsibilities:

  • Plan and execute all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
  • Design, build and maintain a social media presence.
  • Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
  • Identify trends and insights and optimize spending and performance based on the insights.
  • Brainstorm new and creative growth strategies through digital marketing.
  • Plan, execute and measure experiments and conversion tests.
  • Collaborate with internal teams to create landing pages and optimize the user experience.
  • Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
  • Identify critical conversion points and drop-off points and optimize user funnels.
  • Provide thought leadership and perspective for adoption where appropriate.
  • Proficient in marketing research and statistical analysis
  •  


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