Maa Durga Foods
Food Production

At Maa Durga Foods, we take immense pride in introducing ourselves as a premier agro produce company, specializing in a diverse range of high-quality products that cater to the heart of every kitchen. With an unwavering commitment to excellence, we have established ourselves as a prominent player in the agro-industry.

✔️ 10+ Years Of Excellence
✔️ Swiss Technology-Based Bühler Plant
✔️ Nepal's Largest Flour Milling Facility

Area Sales Manager

Views: 2496 | Apply Before: 2 days, 20 hours from now

Basic Job Information

Job Category	:	Sales / Public Relations > FMCG sales
Job Level	:	Mid Level
No. of Vacancy/s	:	[ 3 ]
Employment Type	:	Full Time
Job Location	:	East Nepal – Itahari, Bardibas, Lahan, Janakpur, Biratnagar, Dharan, Birtamode Central Nepal – Hetauda, Pokhara, Chitwan Kathmandu & Surroundings – Kathmandu, Bhaktapur, Lalitpur, Kavre, Banepa
Offered Salary	:	Not Disclosed
Apply Before(Deadline)	:	Jun. 29, 2025 23:55 (2 days, 20 hours from now)

Job Specification

Education Level	:	Higher Secondary (+2/A Levels/Ib)
Experience Required	:	More than 2 years
Professional Skill Required	:	Marketing Marketing strategies Sales planning Sales channel building Excellent communication skills

Other Specification

Experience:

2-3 years of proven FMCG sales experience in Nepal, especially with food grains/flour/rice/oil/snacks.
Having existing relationships with distributors or retailers in their assigned region (is a bonus)

Technical/Functional Skills:

Knowledge of sales forecasting, distribution management, primary/secondary sales.
Proficiency in Excel, word, and mobile reporting.

Soft Skills:

Strong negotiation and communication skills.
Self-motivated, field-focused, and target-driven personality.
Ability to lead and motivate a team of sales representatives or merchandisers.

Job Type: Full-time (Field-based, 6 Days a Week)
Language Preference: Nepali, English (understandable)
Joining: Immediate

Note: The candidates should be from the same location for the region we are looking to hire from, and they may need to travel once in a while to our plant location - Birgunj, Nepal, during important meetings. Travel allowance for the same will be provided.

Job Description

We are hiring dynamic and result-driven Area Sales Manager (ASM) to drive sales of Maida, Atta, and Sooji in assigned territories. The ideal candidates will have a strong track record in FMCG sales (preferably food products), with hands-on experience in dealer onboarding, distributor handling, and key retail management.

Sales Development & Target Achievement

Meet monthly and quarterly sales targets for volume and value across assigned areas.
Develop route-to-market strategies, identifying high-potential retail zones and outlets.

Dealer & Distributor Network Expansion

Identify, appoint, and manage new dealers and sub-stockists in each district.
Ensure daily order flow, stock movement, and credit management at distributor level.

Retail & Market Penetration

Map key retailers (kirana stores, supermarkets – Bhatbhateni, Saleberry; wholesalers – that can be made distributors) and build strong working relationships.
Increase product visibility and ensure regular availability of all SKUs.

Channel Management & Merchandising

Implement and monitor trade promotions and POS branding.
Coordinate with supply/logistics for seamless product delivery and availability.

Market Intelligence & Reporting

Track competitor activities, pricing, offers, and penetration strategies.
Share weekly reports on sales performance, route productivity, and dealer feedback with the sales head.

Compensation & Benefits:

Competitive salary + performance incentives.
Travel allowance and fuel reimbursement.
Mobile and data support.
Growth opportunity into Zonal or Regional Sales Head roles.