• Proficiency with tools and services such as Google Keyword Planner, SEM Rush, Google
• Analytics, Hotjar, MS Clarity, AHREFS, Yoast SEO, and SEO Quake, etc.
• Understand the sales campaign & growth funnel as well as be able to optimize ads and convert them into sales.
• Experience in Social Media Management as well as Digital Marketing.
• Be able to translate market insights, business objectives, audience insights, and intelligence as well as key messages into organizational goals as well as marketing campaigns.
• Have a great understanding of Web Design, Web Development.
• Be able to efficiently collaborate with other departments (customer relations, sales, etc.) to manage reputation, identify key players, and coordinate actions.
• Excellent English with grammar and spelling
• Develop digital marketing strategy by studying economic indicators, tracking changes in supply and demand, identifying customers and their current and future needs, and monitoring the competition.
• Ability to plan backlink generation campaigns and execute them efficiently.
• Brainstorm new and creative SEO/ Digital marketing growth strategies.
• Plan and execute all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
• Create social media calendar and improvise if necessary
• Developing and managing digital prospecting and remarketing campaigns to drive strong return on investment and efficient CPI, CAC, CPV, etc.
• Design remarketing campaigns to re-engage with users using platforms like Google, Facebook, etc
• Establish, implement & measure the effectiveness of mobile app paid advertising initiatives to drive adoption, user growth, and engagement
• Plan, execute & oversee all digital marketing campaigns including but not limited to social media, Google ads & third-party ads

Salary will be provided based on work experience and skills