Sales and Marketing Manager Job Responsibilities: 

• Accomplishes marketing and sales staff objectives by recruiting, selecting, training, and coaching employees.
• Communicates job expectations by planning, monitoring, and reviewing job contributions.
• Achieves marketing and sales operational objectives by contributing marketing and sales information.
• Prepares and completes marketing action plan.
• Meets marketing and sales financial objectives by forecasting requirements and preparing annual budgets.
• Determines annual and gross-profit plans by forecasting and developing annual sales quotas for regions.
• Accomplishes marketing and sales objectives by planning, developing, implementing, and evaluating advertisements.
• Identifies marketing opportunities by understanding consumer requirements.
• Improves product marketability and profitability by researching, identifying, and capitalizing on market opportunities.
• Sustains rapport with key accounts by making periodic visits.
• Provides information by collecting, analyzing, and summarizing data and trends.