Marketing Manager
Auto Parts International
With over 40 years of experience in the automotive aftermarket, Auto Parts International (API) is a leader in the after-market parts business in Nepal. We are involved in vehicle spare parts distribution ranging from Heavy Commercial Vehicles to Two Wheeler segment.

API provides superior products and services to their valued customers at competitive prices while delivering the best customer service in the industry. Located at the heart of the city, API occupies over 8000 sq. ft., of warehouse and office space, holding large stock of vehicle spare parts suitable for all types of vehicles.

API boasts more than 1000 valuable retail customer spread all over Nepal. Our widespread network and reputation among customers is what differentiates us from our competitors.

We at API represent a strong collective energy, wisdom and collaborative efforts that empower our organization in which individuals have the knowledge, skills, desire and the opportunity to personally succeed in a way that leads to collective organizational success.

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Marketing Manager

Views: 349 | Apply Before: 2 weeks, 5 days from now

Basic Job Information

Job Category : Sales / Public Relations
Job Level : Senior Level
No. of Vacancy/s : [ 1 ]
Employment Type : Full Time
Job Location : Kathmandu
Offered Salary : Negotiable
Apply Before(Deadline) : Apr. 18, 2020 23:55 (2 weeks, 5 days from now)

Job Specification

Education Level : Master
Experience Required : More than or equals to 4 years
Professional Skill Required : Organized Multitasking Communication Interpersonal Computer Literate
Other Specification

Education & Qualification: 

  • MBA specialized in Marketing

Experience & Training:

  • Minimum 4 years of experience in related field
  • Should have good English, Hindi (general) and Nepali verbal as well as writing skills
  • Must be computer literate
  • Good knowledge of management

Personality Traits:

  • Organized and efficient
  • Honest and Trustworthy
  • Handle Pressure
  • Punctual

Environmental Condition:

  • Multitasking
  • Multi personality dealings
  • Stress

Location: Indoor/Outdoor

Equipments / Devices:

  • Computer/Laptop
  • Internet/Email

Job Description

Objective of the Job: 

  • Market analysis. Preparation and implementation of Strategy to increase Sales

Job Relationship:

  • Accountable for: Sales and Marketing Department
  • Reporting to:  General Manager
  • Coordination with Internal: Finance/Account, Sales, Purchase and Admin Dept
  • Coordination with external: Dealers, Media, Marketing Agencies.

Duties and Responsibilities:

Specific Responsibilities

  • Market Analysis for all brands associated with API. Research and analyzing market trends and competitors
  • Working with the executive team to set the marketing strategy and programs with measurable objectives, strategy and action steps for all brands associated with API
  • Implementation of marketing strategy in close coordination with executive team
  • Overseeing marketing campaigns
  • Tracking effectiveness of marketing campaigns and reporting findings to the executive team
  • Spend a substantial time in the field to build insights, track progress and coach the team
  • Help Build Comprehensive Performance Metrics and monitor the same to track progress and growth
  • Looking after the budget of the marketing department and making sure the budget spend is delivering a return on investment
  • Hiring and managing the performance of a junior marketing team. Coach and build leadership in direct subordinates – manage capability building across the team
  • Manage all aspects of production, receipt and distribution of marketing materials. Negotiating and liaising with third-party marketing agencies. Initiate dialogue and negotiation with different advertisement houses
  • Writing and delivering content and social media plans and its implementation
  • Managing the design and production of promotional materials, such as websites and brochures
  • Corporate Branding in close coordination in executive team.

General Responsibilities:

  • To challenge the effectiveness of established procedures and identify outdated practices and developing continual improvement processes for the organization
  • Responsible for efficient Team development and mobilization and coordination by communicating job expectations, planning, monitoring, coaching, counseling and disciplining employees
  • Responsible to update JD of team members in close coordination with HR Team leader
  • Responsible for preparation and implementation of policies related to the function and enforcing systems, policies and procedure in close coordination with Top Management
  • Create, document and communicate required SOP
  • Responsible to create Department Management file which contains SOP / Department Policy / Reports Log Book

Applying Procedure:

Interested candidates are requested you to send their updated resume and cover letter by [email protected]


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