newmew

Retail / Shops

Marketing Officer

Views: 1229|Published on: Oct 29, 2024|

Marketing / Advertising / Customer Service

Mid Level

Full Time

Vacancy: 1

Mid - Baneshwor|

Experience: More than or equal to 1 year|

Not Disclosed

Job Description

Roles and responsibilities of this job

Profusion Tech Pvt. Ltd. (Newmew) is a leading eyewear company dedicated to providing quality eyewear in the Nepali Market. We are searching for a highly-creative marketing officer to join our marketing team. In this position, you will be responsible for all aspects of our marketing operations.

Responsibilities:

Develop and implement marketing plans and strategies to promote our eyewear products across various channels, including digital, social media, print, and events.
Create compelling content for marketing materials, including website copy, social media posts, email newsletters, and advertising campaigns.
Collaborate with the design team to develop visually appealing marketing materials, such as banners, advertisements, and product packaging, that align with our brand identity.
Manage social media channels, including Facebook, Instagram, Twitter, and LinkedIn, by creating engaging content, responding to comments and messages, and growing our follower base.
Conduct market research to identify trends, customer preferences, and competitive landscape, and use insights to inform marketing strategies and product development.
Plan and execute promotional events, product launches, and collaborations with influencers and partners to increase brand visibility and drive sales.
Monitor and analyze the performance of marketing campaigns and initiatives, using data and analytics tools to measure ROI and optimize future strategies.
Stay up-to-date with industry trends, emerging technologies, and best practices in marketing, and make recommendations for continuous improvement.

Job Specification

Required qualifications for this job

Required Education Level:Under Graduate (Bachelor)

Required Experience:More than or equal to 1 year

Other Specification

Bachelor's degree in Marketing, Communications, Business Administration, or related field.
Proven experience in marketing, preferably in the retail or fashion industry.
Strong written and verbal communication skills, with the ability to craft compelling content for different channels and audiences.
Proficiency in digital marketing tools and platforms, including social media management, email marketing, and analytics.
Creative thinking and problem-solving skills, with a keen eye for design and attention to detail.
Ability to work effectively in a fast-paced environment, manage multiple projects simultaneously, and meet tight deadlines.
Excellent teamwork and collaboration skills, with the ability to work cross-functionally with different departments.
Passion for fashion, eyewear, and consumer trends.

Skills Required

Required skills for this job

Digital Marketing

Communication

Teamwork

Monitoring

Collaboration

Salary

Offered financial and non-financial compensation for this job

Offered Salary:Not Disclosed

Applying Procedure

Click on Login to Apply to get the email address / external link to apply.

Note: You need to be a registered jobseeker to view the applying email address / external link.

Apply Before: Nov 13, 2024

About the organization

newmew

Retail / Shops

Mid-Baneshwor, Mata Kumari Marga, Kathmandu Nepal

Since 2015, Newmew Nepal has actively committed to satisfying the needs of numerous Nepalese individuals by providing affordable, high-quality eyewear. Over time, we have expanded our product range to include over 1000 distinctive eyewear styles and designs.

Between 2015 and 2017, we primarily conducted our business online and witnessed a significant upsurge in demand for our eyewear. Our unique and effective marketing strategy strongly resonated with our target audience, contributing to this growth. Recognizing the potential for further expansion, we strategically decided to establish a physical store in Baneshwor, a vibrant area within the picturesque Kathmandu Valley, in 2017. This decision aimed to expand our customer base and offer a tangible shopping experience for our valued clients. Our presence in such a prominent location was intended to bolster our brand and cultivate enduring customer relationships.

NewMew Nepal -Within a year of observing the rapid increase in eyewear demand, we redirected our focus towards future expansion. Consequently, we successfully opened three additional stores in Newroad, Pokhara, and Butwal, both inside and outside the valley.

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