The British College
Education - School & Colleges

The British College (TBC) provides world-class education in Nepal. In this regard we have a distinctive identity as the pioneering International College in Nepal. TBC is a global institute: it has international staff and students from many parts of the world. TBC has an international working environment and its staff gets international exposure and training in the UK and abroad.

Marketing Executive

Views: 143 | Apply Before: 2 weeks, 1 day from now

Basic Job Information

Job Category	:	Marketing / Advertising / Customer Service
Job Level	:	Mid Level
No. of Vacancy/s	:	[ 2 ]
Employment Type	:	Full Time
Job Location	:	Trade Tower, Thapathali, Kathmandu
Offered Salary	:	Not Disclosed
Apply Before(Deadline)	:	May. 21, 2025 23:55 (2 weeks, 1 day from now)

Job Specification

Education Level	:	Under Graduate (Bachelor)
Experience Required	:	More than or equal to 2 years
Professional Skill Required	:	Communication Multitasking Time Management Market Research Direct Marketing

Other Specification

Bachelor's degree or above in Management or a related field.
At least 2 years of experience in marketing, preferably in the education industry.
In-depth knowledge of direct marketing strategies and techniques.
Ability to analyze data and make data-driven decisions.
Strong organizational and project management skills.
Familiarity with social media and digital marketing strategies.
Proven ability to multitask and meet tight deadlines.

Job Description

Reports To: Marketing Head

As a Marketing Executive at The Westminster College (sister company of The British College), you will play a crucial role in promoting our college and its programs to potential students. Your main responsibility will be to develop and execute targeted direct marketing campaigns through various channels, including email, SMS, and print, to attract prospective students and increase admissions.

Responsibilities:

Design and execute targeted direct marketing campaigns (email, SMS, print, etc.) to promote college programs, events, and admissions cycles.
Develop and deliver engaging, personalized marketing content tailored to various student segments and academic interests.
Collaborate with academic and admissions teams to align marketing efforts with recruitment goals.
Monitor campaign performance and provide analytical reports to assess effectiveness and ROI.
Assist in managing and updating digital platforms, including the college website and social media channels.
Support event planning and execution, including open days, education fairs, and promotional visits.
Maintain consistency in branding and messaging across all marketing materials.
Stay updated with marketing trends and best practices in the higher education sector.