Dochaa
Footwear Manufacturer

In the aftermath of Nepal’s devastating earthquake in 2015, Dochaa was born from loss and hope. The earthquake not only claimed lives and homes but also further endangered Nepal’s cultural heritage, which was already fading. This tragedy sparked a movement. Dochaa was created to preserve and revive Nepali traditions through fashion, using local fabrics and craftsmanship to honor a culture on the brink of being forgotten. The name “DOCHAA” basically is the first type of shoes handmade by the indigenous people living in the Indo-Tibetan belt. What started as a disaster response has evolved into a brand with a mission to keep Nepal’s cultural legacy alive.

Founded in 2017 by a group of passionate dreamers, Dochaa is a brand committed to creating products that meet global quality standards in Nepal. It brings a fusion of tradition and modernity to our wardrobe and continuously seeks to improve itself through customer feedback.

The creators at Dochaa are committed to bridging the gap between our traditions and today’s youth. Incorporating traditional fabrics and their stories into people’s daily lives, Dochaa aims to rekindle Nepali youth’s love for our vibrant culture. Right now, Dochaa is based in Nepal with a growing conscious customer base and an even larger commitment towards our mission.

Marketing Associate

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Basic Job Information

Job Category	:	Marketing / Advertising / Customer Service
Job Level	:	Entry Level
No. of Vacancy/s	:	[ 2 ]
Employment Type	:	Full Time
Job Location	:	Tusal Marga, Boudha
Offered Salary	:	Not Disclosed
Apply Before(Deadline)	:	Apr. 11, 2025 23:55 (1 week, 3 days ago)

Job Specification

Education Level	:	Under Graduate (Bachelor)
Experience Required	:	Less than or equal to 1 year
Age	:	More than 20 years
Professional Skill Required	:	Branding Meta Ads Event Management SEO Social media management

Other Specification

Qualifications:

Bachelor’s degree in Business Administration, Marketing, or a related field.
0-1 year of experience in Marketing or related area
Candidate with two-wheeler preferred

Other Specifications:

Proficiency in using multiple social media platforms and meta.
Outstanding presentation skills, both oral and written.
Capable of working effectively in a team and independently when required.
Ability to follow marketing trends.
Good knowledge of marketing techniques, strategies, and best practices.
Willingness to travel as needed to meet clients and attend industry events.
Motivated to work with tight deadlines and ambitious targets.

Why should you apply?

Opportunity to work and grow with a young, dynamic team.
Collaborative and growth-oriented work environment.
Lunch will be provided.
Paid sick and casual leaves.
Two weeks of Vacation leave
Communication allowance.
ravel and lunch allowance for work-related trips.
Employee discounts and offers on Dochaa products.

Note: Only shortlisted candidates will be contacted for further evaluation.

Job Description

Dochaa Pvt. Ltd. is a socially conscious company dedicated to promoting indigenous culture and storytelling through our unique shoe designs. We are committed to creating a positive impact in our community and beyond. As we continue to grow, we are seeking a talented and driven Marketing Associate to join our team and help us engage with our audience effectively across various digital platforms.

Position Overview:

As a Marketing Associate, you will assist in the planning, development, and implementation of Dochaa’s marketing strategies. This role will involve working closely with the marketing and creative teams to execute campaigns that resonate with Dochaa’s brand identity. The ideal candidate is creative, detail-oriented, and passionate about promoting traditional culture and craftsmanship through modernmarketing channels.

Key Responsibilities:

Assist in the planning and execution of marketing campaigns, including monthly events and seasonal campaigns (e.g., Dashain, Father’s Day).
Analyze and report on the effectiveness of marketing campaigns, using data to optimize performance.
Support partnerships and collaborations with other brands.
Engage with Dochaa’s online community by responding to comments, messages, and reviews on social media and other platforms.
Support the planning of events celebrating indigenous traditions, cultures, and languages, aligning with Dochaa’s mission.
Conduct market research to identify new trends, competitor activities, and customer preferences.
Assist in developing marketing strategies based on insights from research.
Contribute to the development of Dochaa’s brand storytelling, emphasizing the importance of sustainability, cultural preservation, and local craftsmanship.
Help design and implement loyalty programs and promotional offers to enhance customer retention.
Work closely with the sales, design, and operations teams to ensure alignment in brand messaging and campaign execution.
Collaborate within the department to ensure consistent messaging across all communication channels (PR).
Track and analyze key performance metrics, including website traffic, conversion rates, and customer engagement.
Prepare regular reports on the performance of marketing initiatives, using data to recommend improvements.
Organize training sessions on marketing and branding to ensure the Dochaa team stays informed about current campaigns, promotions, brand identity, and overall branding objectives.