Mentor Friends

Information / Computer / Technology

Digital Marketing Officer

Views: 1355|Published on: Aug 25, 2025|

Marketing / Advertising / Customer Service

+3 more

Mid Level

Full Time

Vacancy: 4

Kathmandu, Lalitpur|

Experience: More than 2 years|

Not Disclosed

Job Description

Roles and responsibilities of this job

We are looking for a dynamic and skilled Digital Marketing professional with 2–4 years of experience to manage and optimize our online presence. The candidate will be responsible for planning, executing, and monitoring digital campaigns, driving brand awareness, and generating leads through multiple online channels.

Key Responsibilities:

1. Digital Campaign Management

Plan, create, and execute digital marketing campaigns across Google Ads, Meta Ads (Facebook/Instagram), LinkedIn, and other platforms.
Monitor and optimize ad performance to maximize ROI and minimize costs.
Manage campaign budgets and track spending effectively.

2. SEO & Website Management

Conduct keyword research and optimize website content for search engines (SEO).
Monitor website performance (traffic, bounce rate, conversions) using Google Analytics and other tools.
Collaborate with the content/design team for landing page creation and optimization.

3. Social Media Marketing

Manage and grow the company's
presence across social media platforms.
Develop engaging content strategies to increase reach, engagement, and followers.
Track and analyze social media metrics to improve performance.

4. Content & Email Marketing

Coordinate with designers/writers to produce digital content (blogs, visuals, videos, infographics).
Plan and execute email marketing campaigns (newsletters, promotions, automation).
Analyze engagement and conversion rates from content and email campaigns.

5. Analytics & Reporting

Use Google Analytics, Search Console, and campaign dashboards to measure campaign effectiveness.
Prepare weekly/monthly reports on KPIs such as leads, conversions, CTR, impressions, and ROI.
Provide insights and recommendations to improve digital strategies.

Job Specification

Required qualifications for this job

Required Education Level:Under Graduate (Bachelor)

Required Experience:More than 2 years

Other Specification

Bachelor’s degree in Marketing, Business, IT, or related field.
2–4 years of proven experience in digital marketing.
Hands-on knowledge of Google Ads, Meta Ads Manager, SEO tools (Ahrefs, SEMrush, or similar), and Google Analytics.
Strong understanding of social media platforms and trends.
Familiarity with CMS tools (WordPress, Shopify, etc.) and email marketing software.
An analytical mindset with the ability to interpret data and make decisions.
Strong communication and time-management skills.

Skills Required

Required skills for this job

Graphic Designing

Wordpress

Adobe Photoshop

Indesign

Google Analytics

Canva

Search Engine Optimization (SEO)

Salary

Offered financial and non-financial compensation for this job

Offered Salary:Not Disclosed

Applying Procedure

Click on Login to Apply and apply to this job via your jobseeker profile with easy apply process.

Note: You need to have merojob registered jobseeker profile to apply via your profile.

Apply Before: Sep 06, 2025

About the organization

Mentor Friends

Information / Computer / Technology

Thapathali, Kathmandu, Nepal

Mentor Friends Pvt. Ltd is an American investment technology company in Nepal to work on the new data infrastructure framework for secure concepts and connections between systems.

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