daraz

Digital Marketing Specialist

daraz

Digital Marketing Specialist

Daraz is South Asia's leading online shopping and selling platform present in Pakistan, Bangladesh, Sri Lanka, Myanmar and Nepal. We currently operate an ecosystem of ~50,000 sellers serving 10 million consumers with more than 20 million listed products.

In May 2018 Daraz was acquired by Alibaba Group, and we are proud to carry our part of the mission to 'make it easy to do business anywhere'. As part of the Alibaba ecosystem, we are leveraging Alibaba’s global leadership and experience in technology, online commerce, mobile payment and logistics to drive growth in our markets. Together with Alibaba, we are ready to empower entrepreneurs in the region and to fulfill our promise to offer our customers the best selection of products with a high level of convenience.

We currently have approximately 3,000 employees in across countries and business units.

Daraz is South Asia's leading online shopping and selling platform present in Pakistan, Bangladesh, Sri Lanka, Myanmar and Nepal. We currently operate an ecosystem of ~50,000 sellers serving 10 million consumers with more than 20 million listed products.

In May 2018 Daraz was acquired by Alibaba Group, and we are proud to carry our part of the mission to 'make it easy to do …

Digital Marketing Specialist

Views: 784 | This job is expired 1 day, 23 hours ago

Basic Job Information

Job Category : Marketing / Advertising / Customer Service
Job Level : Mid Level
No. of Vacancy/s : [ 1 ]
Employment Type : Full Time
Job Location : Kathmandu, Nepal
Offered Salary : Negotiable
Apply Before(Deadline) : Jan. 23, 2021 23:55 (1 day, 23 hours ago)

Job Specification

Education Level : Bachelor
Experience Required : Less than or equals to 3 years
Professional Skill Required : Communication Teamwork Analytical Google Analytics
Other Specification

Requirements

  • 1 - 3 years’ experience in digital marketing/online marketing
  • Bachelor’s degree from an accredited university or college in computer science/Digital Marketing/eCommerce/IT
  • Experience working with PPC ad platforms (Ad Words, Facebook) required.
  • Strong proficiency in Google Analytics, certifications required.
  • Ability to demonstrate collaboration skills within a close-knit team and other departments.
  • Results-oriented and performance driven
  • Strong analytical skills and data-driven thinking

Importantly, we look for someone who will live by our values that define everything we do:

  • Customer commitment
  • Teamwork
  • Embrace change
  • Integrity
  • Ownership


Job Description

  • Planning digital marketing campaigns, including Search Engine Marketing (SEM), social media and display advertising (Google AdWords, Facebook)
  • Manage day to day operational channel responsibilities for Facebook, Google and ensure data visibility in the form of reporting to Local Performance Manager, and Regional Team
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Research and analyze competitor advertisements. Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies
  • Keep up-to-date on paid digital trends, features, and announcements and implement new features across campaigns where appropriate.
  • Collaborate on other related projects as needed, Identify trends and insights, and optimize spend and performance based on the insights
  • Familiarity with A/B and multivariate experiments

Benefits

  • An international working environment in a start-up setting, and the unique opportunity to learn from industry leaders, including Lazada and Alibaba teams
  • Work closely with country and group level management to build e-commerce in Nepal
  • Hands-on experience in leading a team and growing a business
  • Five days working week (Monday to Friday)
  • Benefit package: Social Security Fund, Fuel Expenses, Employee Discount Voucher, Mobile top ups and data pack, Accidental Insurance, Medical Insurance, Full annual health check-up

Applying Procedure

Interested candidates are requested to click on the mentioned link to apply: https://bit.ly/3oJpj9U

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