Digital Marketing Specialist

Job Summary:

The Digital Marketing Specialist’s role is to design, create, and deliver marketing programs to support the expansion and growth of the company services and products through digital and social media. This role requires an in-depth knowledge of The British College courses and market goals. Proficiency in graphics, web advertising, social media and web development is a must. Familiarity with a wide range of field practices, concepts, and procedures. Digital marketing specialists rely on judgment in planning and experience to accomplish identified goals.

Duties and Responsibilities: 

• Developing, managing and designing layouts of communications such as presentations, newsletters, event support materials, social media adverts, and Pamphlets
• Planning, development and execution of TBC digital programs and campaigns, including online advertising, social media, mobile, and deliverables national and internationally
• Leading ongoing management of digital touch points, including The British College (social media home page and top-level sections), social networking landing pages, and mobile
• Managing digital agency relationships, day-to-day production, as well as campaign budgets and schedules
• Owning and maintaining site analytics, metrics, and campaign reporting
• In-depth knowledge of SEO and AdWords programs
• Presenting recommendations to Head of Marketing and Communications
• Developing and coordinating multimedia packages
• Desired Skills & Experience

Applying Procedure:

Interested candidates are requested to send their CV along with their cover letter to [email protected]. Please specify the position applied for in the subject line in the email.

Please visit our website for further inquiry at https://www.thebritishcollege.edu.np/pages/tbc-vacancies/3/13

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