Digital Marketing Manager

Views: 942|Published on: Jan 14, 2022

Marketing / Advertising / Customer Service

+4 more

Mid Level

Full Time

Vacancy: 1

Birgunj, Nepal|

Experience: More than or equal to 1 year|

Not Disclosed

Job Description

Roles and responsibilities of this job

Digital marketing managers are in charge of planning and managing marketing campaigns that promote a company's brand, products, and services. Their duties include planning campaigns, analyzing metrics, and identifying trends.

Responsibilities:

Plan and execute all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
Design, build and maintain a social media presence.
Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
Identify trends and insights and optimize spending and performance based on the insights.
Brainstorm new and creative growth strategies through digital marketing.
Plan, execute and measure experiments and conversion tests.
Collaborate with internal teams to create landing pages and optimize the user experience.
Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
Identify critical conversion points and drop-off points and optimize user funnels.
Provide thought leadership and perspective for adoption where appropriate.
Proficient in marketing research and statistical analysis

Job Specification

Required qualifications for this job

Required Education Level:Under Graduate (Bachelor)

Required Experience:More than or equal to 1 year

Other Specification

Bachelor’s or Master’s degree with proven working experience in the digital marketing industry
Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns
Experience with A/B and multivariate experiments
Solid knowledge of website and marketing analytics tools (e.g., Google Analytics, Tag Manager, Ahrefs, SEMRush, Hootsuite, etc.)
Working knowledge of ad serving tools with experience in setting up & optimizing PPC campaigns on all major search engines

Salary

Offered financial and non-financial compensation for this job

Offered Salary:Not Disclosed

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About the organization

Ads Bee Media Pvt. Ltd.

Advertising Agency

Birgunj, Nepal

We are a result-oriented digital marketing agency in Birgunj, Nepal with a young skilled and experienced team of web designer & developers, graphic designers, and digital marketers who are thrilled to accomplish your marketing goals leveraging PPC, SEO, Adwords, E-commerce, and Social Networking channels. We help in transforming your business digitally.

We set a marketing goal and measure it effectively. And the best way to calculate ROI is by explicitly defining goals. We create KPI’s for each marketing campaign. We focus on continuous improvement and innovation. We keep an eye on the latest trends and practices. Our digital marketing firm focuses on building data-driven strategies and incorporates not only the latest but the right tools to help you achieve the strategic edge