SeeLogic International

Software Companies

Digital Marketing Expert

Views: 1040|Published on: Nov 02, 2021

Marketing / Advertising / Customer Service

Mid Level

Full Time

Vacancy: 1

Kathmandu|

Experience: More than or equal to 2 years|

Not Disclosed

Job Description

Roles and responsibilities of this job

Role and Responsibilities:

Identify relevant keywords for SEO and SEM strategies
Implement best practices for SEO in webpages and landing pages
Assist in creating paid campaigns
Assist in creating strategic landing pages for paid campaigns for Google ads and social platforms
Optimise paid campaigns for better conversion
Utilise advanced analytics tools to gather heat-maps, A/B testing, session recording, segmentation and make suggestions to the landing page
Produce detailed analysis and reports of campaigns
Keep up to date with current trends and technology advancement in digital marketing

Reporting:

Track, report, and analyse website analytics and PPC initiatives and campaigns
Constantly check search terms, rankings, and analytics to monitor the performance of client websites and make recommendations for improvement
Compile and present SEO performance reports

Skills, Interest & Qualities:

At least 2 years of experience in digital marketing in SEO and SEM
Understanding of content marketing funnels is a must
Working knowledge in HTML, CSS, and JavaScript to ensure the site is accessible and easy to follow
Experience with implementing and working on tracking tools (Google Tag Manager)
Understanding of search engine algorithms and ranking methods and up to date with the latest changes
Experience with the SEO and PPC tools (SEMRush, SpyFu, Ahrefs, Answer the Public, Screaming Frog)
Excellent written and verbal communication skills (English)
Familiarity with WordPress or other content management systems
Experience with other aspects of marketing, such as customer acquisition and promotion are a plus
Working knowledge of analytics tools (Google Analytics, Tableau, Web Trends to name few)
Proficient in MS Office (particularly Excel)

Job Specification

Required qualifications for this job

Required Education Level:Under Graduate (Bachelor)

Required Experience:More than or equal to 2 years

Salary

Offered financial and non-financial compensation for this job

Offered Salary:Not Disclosed

Applying Procedure

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About the organization

SeeLogic International

Software Companies

Kathmandu, Nepal

SeeLogic LTD is an award-winning CRM consultancy that specializes in supplying, deploying and supporting CRM solutions either on-premises or in the cloud. SeeLogic is one of the leading Microsoft Gold CRM partners, as well as a highly respected Microsoft Gold, Authorised Education Partner. We consult on Business Process Mapping, SharePoint, Office 365, Data Migration and Digital Transformation. For our clients, this means we provide exemplary advice and support on a wide range of services. For our staff, it means we provide experience and training, grounded in all systems and with multiple methodologies. At SeeLogic we take great pride in our values, and our team is the heart of our organization.