Varnabas Museum Hotel
Hotels / Resorts / Restaurant

Varnabas Museum Hotel, located in Baluwatar, offers a unique experience by blending boutique hotel comforts with a museum-like atmosphere. The hotel features rooms and common areas adorned with local art and historical artifacts, providing guests with a cultural immersion. With its rotating exhibits and educational events, it’s a distinctive choice for travelers seeking both relaxation and cultural enrichment.

Digital Marketing Executive

Views: 740 | This job is expired 10 months, 3 weeks ago

Basic Job Information

Job Category	:	Marketing / Advertising / Customer Service > Branding, Creative directions, Marketing Strategy, Online support, Other
Job Level	:	Mid Level
No. of Vacancy/s	:	[ 1 ]
Employment Type	:	Full Time
Job Location	:	Kathamandu
Offered Salary	:	Not Disclosed
Apply Before(Deadline)	:	May. 12, 2024 23:55 (10 months, 3 weeks ago)

Job Specification

Education Level	:	Under Graduate (Bachelor)
Experience Required	:	More than 1 year
Professional Skill Required	:	Branding Digital Marketing Graphic Designing Search Engine Optimization (SEO) Adobe Illustrator

Other Specification

Proven experience as Digital Marketing Executive or similar role
Excellent understanding of digital marketing concepts and best practices
Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
Working knowledge of ad serving tools (e.g., DART, Atlas)
Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
Skills and experience in creative content writing
Analytical mindset and critical thinking
Excellent communication and interpersonal skills
Bachelors in IT, Marketing or relevant field

Job Description

Plan, execute, measure and optimize all digital marketing campaigns across web, SEO/SEM, database marketing, email, social media, display advertising and other channels
Design, build and maintain the company's social media presence across multiple platforms
Analyze campaign performance data, measure against goals/KPIs, identify trends/insights to optimize marketing spend and performance
Brainstorm and implement new, creative growth strategies leveraging digital marketing tactics
Plan, execute and measure A/B tests, conversion tests and experiments
Collaborate cross-functionally to create landing pages and optimize end-to-end customer experience across channels/touchpoints
Identify critical conversion points, dropoff points and optimize user funnels
Oversee and manage the entire digital marketing department, including budgeting, database, email and display campaigns
Prepare comprehensive performance reports evaluating metrics like website traffic, leads, audience engagement
Coordinate with agencies, vendors, advertising/media partners to enhance marketing results
Evaluate emerging technologies and provide thought leadership on potential adoption
Develop and manage social media platform strategy
Oversee digital projects like contests, giveaways
Utilize strong analytical abilities to drive data-driven marketing optimization