Hitachi Energy

Digital Marketing Analyst

Hitachi Energy

Digital Marketing Analyst

Pioneer Solutions Nepal is a wholly owned subsidiary of Hitachi Energy. Hitachi Energy is a global technology leader with a combined heritage of almost 250 years, employing around 36,000 people in 90 countries. Headquartered in Switzerland, the business serves utility, industry and infrastructure customers across the value chain, and emerging areas like sustainable mobility, smart cities, energy storage and data centers. With a proven track record, global footprint and unparalleled installed base, Hitachi Energy balances social, environmental, and economic values, and is committed to powering good for a sustainable energy future, with pioneering and digital technologies, as the partner of choice for enabling a stronger, smarter and greener grid.

We are looking for following professionals to join our Nepal Office Team.

Pioneer Solutions Nepal is a wholly owned subsidiary of Hitachi Energy. Hitachi Energy is a global technology leader with a combined heritage of almost 250 years, employing around 36,000 people in 90 countries. Headquartered in Switzerland, the business serves utility, industry and infrastructure customers across the value chain, and emerging areas like sustainable mobility, smart cities, energy storage and data centers. With a proven …

Digital Marketing Analyst

Views: 787 | Apply Before: 1 day, 10 hours from now

Basic Job Information

Job Category : IT & Telecommunication
Job Level : Mid Level
No. of Vacancy/s : [ 1 ]
Employment Type : Full Time
Job Location : Kathmandu
Offered Salary : Negotiable
Apply Before(Deadline) : May. 26, 2022 23:55 (1 day, 10 hours from now)

Job Specification

Education Level : Bachelor
Experience Required : More than or equals to 5 years
Professional Skill Required : Interpersonal Marketing Digital Marketing Multitasking Analytical
Other Specification
  • Bachelor’s degree in marketing, Communications, eCommerce, or Business.
  •  Minimum of 5 years of experience in Digital Marketing, ideally B2B experience
  • Digital marketing experience with a clear understanding of the role of digital tactics: paid search, content syndication, display, social media, email, webinars, outbound.
  • Audience-centric mindset.
  • Ability to discover, learn and implement new digital tools and approaches.
  • Solid Project management skills.
  • Ability to work with virtual global teams.
  • Understanding of Marketing Automation and Salesforce CRM.
  • A passion for digital marketing, media, and communications.

Job Description

  • Translating go-to-market strategies from Product and Industry teams to create end-to-end digital marketing campaigns aligned with business objectives to deliver engagement and pipeline.
  • Develop and execute end-to-end integrated marketing campaigns that include the following tactics: SEM, account-based display advertising, paid advertising in social media, webinars and virtual events, organic social media, nurture programs, email marketing, content syndication, etc

  • Designing and managing end-to-end integrated digital marketing campaigns, including campaign strategy, ideation, creation, deployment, testing, optimization, analysis, and reporting.
  • Writing the copy of campaign assets and working with vendors and internal teams to deploy (blogs, articles, whitepapers, brochures, landing pages, emails, ads, webinars, etc).
  • Managing integrated campaign calendar for multiple geographies.
  • Driving campaign testing & optimization efforts, regularly sharing outperformance results, best practices, and key learnings with stakeholders.
  • Coordinating plans, tactics, and efforts for various geos to ensure a consistent customer experience across all touchpoints.
  • Bringing an audience-centric approach to planning and overseeing campaign strategy, designing the buyer's journey throughout the life of a campaign.
  • Ensuring end-to-end campaign execution - strong digital support, well-integrated outbound, inbound/paid, webinar, and event strategy skills.
  • Leveraging Upwork and freelancers for content creation and data mining tactics.
  • Advising on the right mix of marketing channels, driving omnichannel marketing campaigns with a strong focus on inbound.
  • Living core values of safety and integrity, which means taking responsibility for your actions while caring for your colleagues, and the business.

Besides offering a stimulating learning experience and a competitive pay, Pioneer also offers many benefits and perks including:

  • 5 working days/week
  • Lunch Allowance
  • Travel Allowance
  • Festival Allowance
  • Paid Leaves
  • Social Security Fund
  • Accidental & Medical Insurance Coverage
  • Work from Home Facility
  • On-site Work Opportunities
  • Global Exposure

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