Are you a creative and passionate individual with a flair for writing and digital marketing? Are you looking for an exciting opportunity to showcase your skills and make a significant impact? Look no further! We are currently seeking a talented Content Writer and Digital Marketing Specialist to join our dynamic team.

Company Overview:

At Goodwill Finance, we are a fast-growing Mortgage (home loan) Brokerage company head office based in Melbourne Australia dedicated to delivering exceptional services to our customers. With a strong focus on innovation and customer satisfaction, we strive to make a positive difference in the home loan and lending landscape. As we continue to grow, we are seeking a highly skilled Content Writer and Digital Marketing Specialist to contribute to our success.

Position Overview:

As a Content Writer and Digital Marketing Specialist, you will play a crucial role in developing and implementing effective content strategies that align with our marketing objectives. You will be responsible for creating compelling written content, managing social media platforms, optimizing website content for SEO, and driving engagement across various digital channels.

Responsibilities:

• Develop engaging and informative content for our website, blog posts, social media platforms, email newsletters, and other digital channels.
• Conduct thorough research on industry-related topics to ensure accurate and up-to-date content.
• Collaborate with cross-functional teams to gather information and insights for content creation.
• Manage and grow our social media presence by creating and scheduling engaging posts and monitoring user engagement.
• Optimize website content for search engines (SEO) to increase organic traffic and improve search rankings.
• Stay up to date with the latest trends and best practices in digital marketing and content creation.
• Analyze data and generate reports on content performance, user engagement, and conversion rates.
• Collaborate with the management team to develop and execute marketing campaigns across various digital channels.
• Monitor and respond to user comments and inquiries across digital platforms in a timely and professional manner.

Skills and Experience Required:

• Proven experience as a Content Writer, Copywriter, or Digital Marketing Specialist.
• Exceptional writing, editing, and proofreading skills with a keen eye for detail.
• Strong understanding of digital marketing principles and best practices.
• Proficiency in content management systems (CMS) and social media management tools.
• Familiarity with SEO techniques and keyword research tools.
• Knowledge of analytics platforms such as Google Analytics to track and analyze website and campaign performance.
• Excellent time management skills with the ability to prioritize and meet deadlines.
• Creative thinker with a passion for storytelling and staying ahead of industry trends.
• Strong communication and interpersonal skills to collaborate effectively with cross-functional teams.
• Minimum Bachelor's degree in Marketing, Communications, Journalism, or a related field.
• Minimum 2 years of experience in content writing and digital marketing.
• Proficient in English and Nepali both languages. 

Working days Monday to Friday, 7 am TO 3:30 pm (includes 1- hour lunch break)