• Plan and execute the content strategy through competitive research 
• Create a content calendar and improvise if necessary
• Maintain and re-write the company blogs and website contents
• Write, proofread, and edit the content of the website with clarity and grammatically-error free content
• Ensure the consistent message is flowed across all platforms considering brand image and awareness 
• Integrating on-page and off-page SEO with content marketing
• Monitor website performance via Google Analytics and optimize website using appropriate keywords
• Research on developing and creating any type of content as per the company’s requirements (multiple platforms including website, blogs, articles, social updates, banners, etc.) 
• Developing the keyword strategy, keyword mapping to key pages, and optimizing these in order to enhance visibility in Google Search
• Link building and guest posting
• Coordinate with other departments such as sales, production, and packaging for creating content
• Work closely with photographer, videographer, and designing team to produce the best content presentation
• Analyze the content marketing performance using appropriate metrics and insights
• Stay up-to-date on the latest SEO trends, search algorithm updates, and new SEO tools and best practices of content marketing
• Report generation on regular basis and as when required
• Any other relevant duties as required from time to time 

Work Hours: 10 a.m. to 5 p.m. (Including 1-hour lunch break)

Work Benefits:

• Paid annual leave and sick leave
• Paid maternal and parental leaves
• Good work environment
• Festive Bonus
• Provident Fund
• Work-Life Balance
• Learning and development
• MacBook - Because hard worker deserves the best things
• Office-sponsored daily lunch and other benefits
• Parties and events – work hard, party even harder!

Applying Procedure

Do you think you are the right fit?

Send us your resume, photo and design portfolio, and cover letter to mhr@feltandyarn

Please visit www.feltandyarn.com to know more about us!

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