Job Roles:

• Develop and implement a content strategy that aligns with the overall marketing goals and objectives
• Create visually appealing and engaging graphics, images, and videos to be used in social media posts
• Write and edit copy for social media posts, captions, and stories
• Handle and respond to inquiries from prospective international students via email
• Manage and maintain basic excel sheets for tracking and organizing the admission process of international students
• Stay current with the latest trends and best practices in social media and graphic design
• Collaborate with cross-functional teams, such as marketing, sales, and service development, to ensure consistency and alignment of messaging across all channels

Responsibilities:

• Design and create graphics, images, and videos for social media platforms
• Write and edit captions, posts, and stories for social media platforms
• Collaborate with cross-functional teams to create a cohesive brand message
• Monitor and analyze social media metrics to measure the success of the content and adjust strategies as necessary
• Stay current with the latest trends and best practices in social media and graphic design
• Ensure that all content is aligned with the overall marketing strategy
• Create a content calendar and schedule posts in advance
• Engage with followers and respond to comments, messages, and direct messages on social media platforms
• Create and manage a library of visual assets
• Optimize content for search engine optimization (SEO)
• Respond to inquiries from prospective international students via email in a timely manner
• Manage and maintain basic excel sheets for tracking and organizing the admission process of international students
• Communicate with education providers to ensure accurate and timely processing of international student applications.