Marketing Executive

About the job

The purpose of the position, Marketing Executive will be to oversee all brand activities, including strategy development, campaign execution, and maintaining brand integrity across channels. This role involves working with cross-functional teams, ensuring alignment with business goals, and tracking performance to keep the brand competitive and relevant.

Job Responsibility:

• Develop and execute brand strategies aligned with business goals to enhance market position and awareness.
• Lead the planning and execution of marketing campaigns across multiple channels to increase brand engagement and customer acquisition.
• Build and maintain strong client relationships, acting as the key point of contact for branding initiatives.
• Ensure consistent application of brand guidelines across all materials and maintain compliance with regulatory standards.
• Conduct market research to inform branding decisions, assess trends, and identify new opportunities.
• Analyse performance data to optimise branding efforts and make data-driven decisions.
• Maintain the task record of projects in Odoo and track project success accordingly.

Job Requirements:

• Bachelors in marketing or related fields.
• Strong understanding of marketing practices and principles.
• Proficient in office productivity software. 
• The position may demand the employee to travel occasionally across the country.
• Must be a team player and demonstrate adaptability and willingness to learn and stay updated on industry trends.
• Minimum of 1 year of experience in the field of marketing is preferable.
• Must have strong communication skills.