About the job

Job Title: Digital Marketing Specialist

Location: kathmandu, shankhamul 

Company: Vrit Technologies 

Job Type: Full-Time

Key Responsibilities:

• Develop and execute digital marketing campaigns across various channels including social media, email, and paid advertising.
• Create, curate, and manage published content (images, video, written) that builds meaningful connections and encourages community members to take action.
• Optimize content for the website and social media platforms for SEO and user engagement.
• Monitor and analyze campaign performance metrics to evaluate success and make data-driven decisions.
• Collaborate with internal teams to create landing pages and optimize user experience.
• Manage and oversee social media accounts, including content scheduling and community engagement.

Requirements:

• Bachelor’s degree in Marketing, Communications, or a related field.
• 2-3 years of experience in digital marketing or a related role.
• Proficiency in digital marketing tools and platforms (e.g., Google Analytics, Hootsuite, SEMrush, etc.).
• Strong understanding of SEO, SEM, and PPC strategies.
• Excellent written and verbal communication skills.
• Creative thinker with the ability to develop innovative marketing strategies.
• Strong analytical skills and experience in interpreting data to make informed decisions.

Preferred Qualifications:

• Experience with graphic design tools (e.g., Adobe Creative Suite, Canva).
• Knowledge of HTML/CSS and website content management systems (e.g., WordPress).
• Experience with A/B testing and conversion rate optimization.