Digital Marketing Executive

MyPay

Source: Other Source

Views: 393|Published on: May 31, 2024

Marketing / Advertising / Customer Service

Entry Level

Full Time

Vacancy: 1

Bhaktapur|

Experience: More than 1 year|

Job Description

Roles and responsibilities of this job

About the job

A digital marketing executive is responsible for developing, implementing, and managing marketing campaigns that promote a company and its products or services. The role involves creative thinking, data analysis, and various digital channels to reach the target audience. Here is a general job description for a digital marketing executive:

Job Description:

Develop and manage digital marketing campaigns
Oversee a social media strategy
Manage and maintain the organization’s website(s)
Write and optimize content for the website and social networking accounts such as Facebook, Instagram, and LinkedIn
Track and analyze website traffic flow and provide regular internal reports
Attain key performance indicators such as reducing the website bounce rate, increasing dwell time, or improving conversion
Continually work on the Search Engine Optimization of the website(s)
Fix any errors or bugs in online content
Post on social media platforms like FB, Instagram, and LinkedIn.
Identify new trends in digital marketing, evaluate new technologies, and ensure the brand is at the forefront of industry developments, particularly developments in mobile marketing
Prepare video content for Social Media. (Reels, Shorts, etc.)

Qualifications:

Bachelor’s degree in marketing or a related field
Proven experience as a digital marketing executive or similar role
Excellent understanding of digital marketing concepts and best practices
Experience with social media, Google AdWords, email campaigns and SEO/SEM
Perfect knowledge of web analytics tools (e.g. Google Analytics etc.)
Skills and experience in creative content writing
Analytical mindset and critical thinking
Excellent communication and interpersonal skills

Key Skills:

Social Media Marketing
Email Marketing
Google Analytics
Content Writing
Strong Analytical Skills

Job Specification

Required qualifications for this job

Required Education Level:Under Graduate (Bachelor)

Required Experience:More than 1 year

Skills Required

Required skills for this job

Content Development

Content Creation

Search Engine Optimization (Seo)

Content Management

Content Strategy

Applying Procedure

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Apply Before: Jun 15, 2024

About the organization

MyPay

MyPay is a FinTech company primarily looking to address critical structural digital wallet solutions in Nepal. Our prime focus is to improve customer experience, increase outreach and reduce operational friction effectively. We continuously strive to provide nimble, innovative and hassle-free financial transactions for users of all age group. We wish to create a paradigm shift by shaping customer behavior and effectively improving long term customer experience.