Genese Solution

Software Companies

Brand Manager

Views: 846|Published on: Jul 15, 2021

Marketing / Advertising / Customer Service

Mid Level

Full Time

Vacancy: 1

Bakhundole, Lalitpur, Nepal|

Experience: More than or equal to 3 years|

Not Disclosed

Job Description

Roles and responsibilities of this job

Reports to: Head of Sales and Marketing

A Brand Development Manager is responsible for developing and implementing the Brand strategy to ensure that our brand, culture, essence and uniqueness is clearly communicated, understood and consistent across all activities through brand engagement and promotion activities. The Brand Manager will also take ownership of the Brand, managing it from both a guest and an internal perspective. In addition, the Brand Manager will act as the Brand Champion to ensure that the brand is represented in the correct way across the business visually, verbally and attitudinally.

Roles and Responsibilities

Brand Development

Shape and communicate company’s vision and mission
Analyze brand positioning and consumer insights
Carrying out market research in order to keep up to date with customer trends, as well as trying to predict future trends
Brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for short as well as long term
Develop marketing partnerships with retailers, media partners, and other external partners in an attempt to broaden the reach of the business’s brand messaging.
supervising advertising, product design and other forms of marketing to maintain consistency in branding
Translate brand elements into plans and go-to-market strategies.
Contributes to the development and execution of all ground events, promotions, and stunts for the business/brand.
Ensures that the product maintains a consistent tone that is relevant to the business’s brand and the consumers, solidifying the brand identity by ensuring consistent, on-time and accurate development, delivery, and assets running for each brand marketing campaign.
Strike a balance in ensuring all branding and key information strategies are in line with overall business strategy without compromising the brand’s integrity.

Marketing

Developing strategies and managing marketing campaigns across print, broadcast and online platforms to ensure that products and services meet customers’ expectations and to build the credibility of brands
To use all necessary channels to ensure staff understand their roles in replicating and promoting the brand such that the organization lives the brand.
Establish performance specifications, cost and price parameters, market applications and sales estimates
Measure and report performance of all marketing campaigns, and assess ROI and KPIs
Monitor market trends, research consumer markets and competitors’ activities
Oversee new and ongoing marketing and advertising activities
Monitor product distribution and consumer reactions
Devise innovative growth strategies.

Collaboration

Works closely with CEO, Product development manager and Sales and Marketing team in reviewing and approving all branded elements for advertising and launch materials inclusive of printed collateral, product packaging, online assets, launch toolkits, product logos, and videos.
To foster good relationships with all internal departments and cross-functional teams.
Provides feedback and insight on the performance of program campaigns and relays them for further strategic development and solution formulation.
Collaborate with external partners in ensuring that all media plans are aligned with the business’s values and goals are executed on time and on budget.
Attend all staff meetings and training sessions as and when required.
In addition to the above main responsibilities, the Brand Manager will be required to undertake any other task, deemed appropriate to the job role.

People Management

To delegate tasks as and when appropriate to team members to ensure the effective and efficient running of the department.
The development of staff through coaching, advice and motivational techniques to help the team to maximize the potential for revenue.

Skills and Qualifications

Task Related and Certifications
Bachelor's Degree in Marketing, Business, or related field. MBA preferred
At Least 3-5 years of experience in brand management, brand marketing, or marketing management
Previous experience in developing brand and marketing strategies

Competencies and Soft Skills

Proven ability to develop brand and marketing strategies and communicate recommendations to executives
Experience in identifying target audiences and devising effective campaigns
Strong analytical skills partnered with a creative mind
Up-to-date with latest trends and marketing best practices
Outstanding communication, presentation and leadership skills
Excellent organizational and time management skills
Proven ability to influence cross-functional teams without formal authority

What We Offer

Work in a multinational company operating in the Cloud & ICT domain, based out of the UK and operating in Australia, India, Nepal, Pakistan, and Bangladesh
Best in class open, progressive, professional, and equal opportunity work environment
Closely knit and supportive team members and a culture where your contributions, opinions, and diversity is welcome, respected, & encouraged
Exposure to multi-disciplinary skill areas (including team management & leadership) in a vibrant start-up ecosystem with deep work involving world-class leaders like Amazon, Microsoft, Google, Alibaba, DigitalOcean, and Facebook
Opportunity to travel regionally (as part of assignment/ training and development or delivery ) in Nepal, India, Pakistan, Bangladesh, or Srilanka

Applying Procedure:

Suitable candidates meeting the above criteria are requested to send their CV and cover letter to [email protected]

Only shortlisted candidates will be invited for the further selection process. You are requested to clearly mention the position you are applying for in the subject of the email.

OR,

Job Specification

Required qualifications for this job

Required Education Level:Under Graduate (Bachelor)

Required Experience:More than or equal to 3 years

Skills Required

Required skills for this job

Communication

Multitasking

Time Management

Analytical

Organizational

Salary

Offered financial and non-financial compensation for this job

Offered Salary:Not Disclosed

Applying Procedure

Click on Login to Apply and apply to this job via your jobseeker profile with easy apply process.

Note: You need to have merojob registered jobseeker profile to apply via your profile.

Apply Before: Jul 22, 2021

About the organization

Genese Solution

Software Companies

Jhamsikhel, Lalitpur

Genese Solution Pvt. Ltd is a leading IT Consulting Multinational Company. We have our Head office in the United Kingdom and branch offices across six different global locations namely India, Nepal, Pakistan, Bangladesh, and Australia. Our primary area of expertise is in Cloud Computing and we sell services of Amazon Web Services, Google Cloud Platform, Microsoft Azure, Digital Ocean, Alibaba Cloud & IBM Cloud. Besides Cloud, sell Monitoring Tools services from Nagios and Motadata and are local partners of leading international companies like Facebook, Google, Microsoft, Zoom, Hubspot, and Poly, among others.

Career opportunities & growth prospects at Genese are abundant where the candidate will get hands-on national as well as international exposure, so we are looking forward to finding the right candidate with the right qualification, attitude, and team spirit.