We need an experienced Digital Brand Strategist to work on some of the world's biggest brands. You will be joining a team of creatives, creating content for our range of channels.

Main Responsibilities of the Role:

• Lead the creative team that oversees design and content creation by providing innovative strategies targeted Lead digital branding initiatives, developing strategic plans to enhance brand visibility and engagement.
• Collaborate with cross-functional teams to align digital branding efforts with overall marketing objectives.
• Conduct market research and analyze consumer insights to inform brand positioning and messaging.
• Create and manage digital content calendars, ensuring consistent brand messaging across all channels.
• Oversee the development of multimedia content, including graphics, videos, and interactive experiences.
• Monitor digital analytics and performance metrics to evaluate the effectiveness of branding efforts.
• Prepare and deliver pitches to clients, effectively communicating digital branding strategies and campaign concepts.
• Stay updated on industry trends and emerging technologies to drive innovation in digital branding strategies.

Skills and Experiences Required:

• Proven experience developing and implementing digital branding strategies.
• Excellent communication and storytelling skills, with the ability to articulate brand narratives effectively.
• Proficiency in digital analytics tools and platforms.
• Creative thinking with a keen eye for design and visual aesthetics.
• Strong project management skills, with the ability to multitask and meet deadlines.
• Bachelor's degree in Marketing, Communications, or a related field.
• Minimum of 3 years of experience in digital marketing or brand management roles.

Benefits:

• Provident Fund, Annual Retreat, Paid Leaves, Collaborative Environment

Application

• Please submit a cover letter to us, along with indications of your past work experience – we would love to see some work examples and to understand why you think you’d be a great fit for our team – to [email protected].

About Happy Works

Everyone wants a purposeful job - to do something really meaningful. At Happy, we can give you that. You will have opportunities to develop as a person, colleague, leader, and activist. All Happy team members need to be able to demonstrate our Big Disruptive IDEA; Inspire, Deliver, Empower and Aspire. It is essential all individuals embed these behaviors in line with their job roles.