Meta Ads for Beginners: Launch & Grow Your First Campaign

Mr. Biraj Shrestha
Instructor
Date: Coming Soon...
No. of Sessions: 3
Timing: 6:30 PM to 8:30 PM
Venue: Virtually via Zoom
Total Duration: 6 Hours
Last Date of Registration: Coming Soon...
WHO SHOULD ATTEND

This training is beneficial for Marketing Professionals, Small Business Owners and Entrepreneurs, Freelancers, Students, Graduates and aspiring Professionals.

Overview

Meta Ads, powered by one of the world’s largest digital advertising networks, provides businesses with powerful tools to connect and engage with audiences across platforms like Facebook, Instagram, Messenger, and WhatsApp. Are you ready to harness the full potential of Meta Ads and elevate your digital marketing skills?

This comprehensive training is your gateway to mastering the art of creating and managing effective ad campaigns on Meta platforms. Whether you’re a beginner or a professional aiming to refine your expertise, this program covers everything from audience targeting and campaign setup to ad optimization and performance tracking. Learn how to design compelling ads that not only capture attention but also deliver tangible results.

With step-by-step guidance and hands-on practice led by expert trainer, you'll gain the confidence and skills to run successful ad campaigns that grow your brand or business. Don’t miss this opportunity to unlock the power of Meta Ads and achieve your marketing goals! 

Course Content

This "Meta Ads" training equips digital marketers and aspiring professionals with essential skills in audience targeting, ad creation, budget management, and performance tracking. The topics covered in the sessions are:

Day 1: Fundamentals of Digital Marketing and Business Profile Setup

1. Introduction to Digital Marketing

  • What is digital marketing?
  • Key differences between digital marketing and traditional marketing.
  • Importance of digital marketing in today's world.

2. Scope and Career Opportunities in Digital Marketing

  • Career paths and growth potential in the digital marketing industry.
  • Skills needed to excel in this field.

3. Practical Session: Setting Up Business Profiles

  • Step-by-step guide to creating a Facebook business profile.
  • Setting up and optimizing an Instagram business account.

Day 2: Meta Ads Overview and Foundations 1. Introduction to Meta Ads and Platforms

  • What are Meta Ads?
  • Overview of Meta's ad platforms: Facebook, Instagram, & Messenger.
  • Types of ad formats (image, video, carousel, etc.).
  • Role and importance of Meta Ads in digital marketing

2. Setting Up Your Meta Advertising Ecosystem

  • Creating and verifying a Facebook Business Manager account.
  • Adding Assets: Facebook Pages, Instagram, and payment methods.
  • Overview of Ads Manager: Navigating the interface.

3. Understanding Campaign Structures

  • Explanation of Campaign, Ad Set, and Ad Levels.
  • Objectives breakdown: Awareness, Consideration, and Conversion.
  • Meta's ad policies and guidelines overview.

4. Practical Session

  • Hands-on setup of a Facebook Business Manager account.
  • Exploring and navigating the Ads Manager dashboard.

Day 3: Campaign Review and Advanced Tools

1. Campaign Review and Recap

  • Reviewing campaigns created in previous sessions.
  • Revisiting the structure, objectives, and policies.

2. Introduction to Meta Business Suite

  • Understanding Meta Business Suite and its features.
  • Managing and scheduling posts, responding to messages, and tracking insights.

3. Optimizing Business Profiles

  • Tips for maintaining an effective Facebook and Instagram business profile.
  • Strategies for audience engagement and improved visibility.

4. Practical Session

  • Hands-on exploration of Meta Business Suite.
  • Finalizing business profiles for maximum impact.

Methodology of Training

Below is the basis modality for the delivery of the training:

  • Virtual Session presentation by Trainer
  • Q/A sessions at the end of of each day to make it more interactive
  • Engaging

Payment Options

Advance payment prior to attending the training is a must. Payment options includes:

  • Online payment through the merojob website
  • Payment once done is non-refundable.
After Completion of the Training
  • Resource files used in the training shall be provided. 
  • A soft copy of Certificate of Participation will be provided.
(Training certificate shall be provided within 6 working days upon full attendance)

Mr. Biraj Shrestha

(Instructor)
Resource Person

Mr. Biraj Shrestha is a seasoned Digital Marketing trainer with over six years of experience in the digital marketing domain. He is a Certified Google Ads Expert with a proven track record in campaign management and optimization. He has successfully worked with renowned organizations like Italian Automobiles Pty Ltd and Azency Nepal, where he played a key role in driving impactful marketing strategies and delivering measurable results.

Specializing in Meta Ads, he has extensive experience in audience targeting, ad creation, budget management, and performance tracking. He has conducted numerous training sessions on digital advertising, including Facebook and Instagram campaigns, helping participants gain hands-on expertise in using Ads Manager and Business Suite tools. His sessions focus on equipping learners with practical skills to run cost-effective and high-performing digital campaigns tailored for business growth.

In addition to his expertise in digital advertising, he has an impressive background in teaching various digital marketing disciplines such as SEO, Google Analytics, content marketing, and freelancing strategies. Known for his engaging teaching style and mentorship, he ensures participants leave with actionable insights and practical experience to excel in the competitive digital landscape.

NRs. 2,499/-

Merojob User gets discount on above price.

If you are interested for this Training, please fill the form below. We Shall contact to you once the training date is confirmed.

I am Interested to Enroll
Why to take a Training?
  • Practical knowledge of setting up business profiles, creating ad campaigns, and navigating Meta Business Manager.
  • A clear grasp of campaign structures, ad types, objectives, and performance metrics.
  • Clarity on the scope of digital marketing and Meta Ads in boosting businesses or building a career in the field.
  • Networking opportunities with fellow participants and insights from the trainer.
  • The ability to independently create, manage, and optimize Meta Ads campaigns for real-world applications.

* Note: All the prices are inclusive of taxes

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