Search Engine Optimization (SEO/SMO) Analyst

Views: 3113 | This job was expired 1 year, 2 months ago

Basic Job Information

Job Category: IT & Telecommunication
Job Level: mid
No. of Vacancy/s: [ 1 ]
Job Location: Lalitpur
Offered Salary: None
Apply Before(Deadline): Jan. 01, 2017 00:00 (1 year, 2 months ago)

Job Specification

Education Level: Bachelor
Experience Required: Not Required
Other Specification
  • Good communication skills
  • Proven SEO experience
  • Proven SEM experience managing Google ad words
  • Solid understanding of performance marketing, conversion and online customer acquisition
  • In depth experience of website analytics tools (e.g. Google analytics etc.)
  • Experience with bid management and bid management tools (Click equitation, search ignite)
  • Experience with A/B and multivariate experiments
  • Up-to- date with the latest trends and best practices in SEO and SEM
  • Work well in a team
  • Ability to teach yourself new technical skills
  • Problem solving
  • Continual professional development to keep up to date with new software

Job Description

  • Integrate data from various back-end services and databases
  • Track, report and analyses data identify trends and insights in order to achieve maximum ROI in paid search campaigns.
  • Manage campaigns expenses, staying on budget, estimating monthly cost s and reconciling discrepancies.
  • Optimize copy and landing pages for search engine marketing.
  • Perform ongoing keyword discovery, expansion and optimization.
  • Research and implement search engine optimization recommendations
  • Research and analyze competitors advertising links
  • Create marketing calendar for SEO plans
  • Develop and implement link building strategy
  • Work with development and design team to ensure SEO best practices are properly implemented o newly developed code
  • Recommend changes to website architecture, content, link and other factors to improve SEO quality score.

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