• Identifying new sales leads
  
• Pitching products and/or services
  
• Maintaining fruitful relationships with existing customers
  

When it comes to generating leads, day-to-day duties typically include:

• Researching organisations and individuals online (especially on social media) to identify new leads and potential new markets
  
• Researching the needs of other companies and learning who makes decisions about purchasing
  
• Contacting potential clients via email or phone to establish rapport and set up meetings
  
• Planning and overseeing new marketing initiatives
  
• Attending conferences, meetings, and industry events
  

When it comes to the challenge of actually selling, other typical duties include:

• Preparing PowerPoint presentations and sales displays
  
• Contacting clients to inform them about new developments in the company’s products
  
• Developing quotes and proposals
  
• Negotiating and renegotiating by phone, email, and in person
  
• Developing sales goals for the team and ensuring they are met
  
• Training personnel and helping team members develop their skills